Meta Ads that reaches the right people.
We set up and manage Facebook, Instagram and Threads advertising campaigns so Meta advertising does not only bring visibility and clicks, but helps grow interest, enquiries, sales and repeated touchpoints with your brand.
Clear campaign logic, goals, offer and audiences.
Ad messages, visual direction and testable creative angles.
Meta Pixel, conversions, UTMs and campaign performance tracking.
Regular optimisation based on audiences, ads, budget and results.
Meta Ads pricing and services.
Meta Ads helps reach people on Facebook, Instagram, Messenger and Threads. We can help with initial campaign setup, monthly management and existing ad account audits.
Meta Ads setup
Suitable for a company that wants to start Facebook, Instagram or Threads advertising correctly and measurably.
- Campaign objective selection
- Audience definition
- Writing ad copy
- Creative recommendations
- Meta Pixel check
- Basic conversion logic
- Adding UTM parameters
Meta Ads management
Suitable for a company that wants campaigns to be monitored, tested and optimised regularly.
- Campaign monitoring
- Audience analysis
- Ad and creative testing
- Budget allocation improvements
- Pausing weak ads
- Conversion checks
- Monthly overview
Meta Ads audit
Suitable if ads are already running, but results, costs, audiences or campaign logic need to be reviewed.
- Ad account review
- Campaign structure analysis
- Audience and ad check
- Meta Pixel and conversion check
- Mapping main problems
- Recommendations for improvement
The advertising budget is not included in the service price. The final workload depends on the number of campaigns, audiences, offer, creative materials, website readiness and whether ads are run only in Estonia or across several markets.
Meta Ads is needed when the customer is not actively searching yet, but needs to notice you.
Facebook, Instagram and Threads ads help reach people before the direct buying or enquiry moment. This works especially well for brand awareness, explaining the offer, testing audiences and bringing interested people back.
Your brand needs more visibility
If potential customers do not know your company yet, Meta advertising helps reach the right people and create first contact.
You want to warm up the audience
Not everyone is ready to buy or send an enquiry immediately. Meta helps show the right messages in several stages.
Website visitors do not come back
Retargeting helps reach people who have already visited your website but have not yet sent an enquiry or bought.
You want to test new offers
Meta Ads is useful for testing new services, campaigns, messages and creatives before a larger marketing investment.
You need more traffic and interest
If a website, landing page or campaign needs more attention, Meta can help bring relevant traffic.
Ads are running, but there is no system
If ads are created randomly without audiences, messages, testing and measurement, it is hard to know what actually works.
What does the Meta Ads service include?
Meta advertising works better when the campaign has a clear goal, the right audience, strong creatives, measurement and continuous testing. We help build a system, not just individual ads.
Campaign strategy
We define whether the goal is awareness, traffic, enquiries, sales, retargeting or testing a specific offer.
Audience creation
We create and test audiences based on interests, behaviour, location, website visitors or existing customer data.
Creatives and ad messages
We help create ad messages, visual direction and formats that fit Facebook, Instagram and Threads.
Pixel and conversion tracking
We check or set up Meta Pixel and tracking for key actions so it is clear what actually works.
Retargeting campaigns
We help reach people who have already visited your website, reacted to an ad or interacted with your brand.
Testing and optimisation
We test messages, visuals, audiences and formats and optimise campaigns based on results.
What does Meta Ads cooperation look like?
Meta Ads works better when the campaign has a clear goal, the right audiences, suitable creatives and continuous testing. This allows advertising to be managed by data, not assumptions.
We map the goal and offer
We review what you want to achieve with Meta advertising: awareness, traffic, enquiries, sales, retargeting or testing a specific campaign.
We define audiences
We create the logic for who should see the ads: cold audiences, website visitors, previous customers or engaged users.
We create messages and ad formats
We define core messages, visual logic, CTAs and formats that fit the way people use Meta channels.
We launch campaigns and tests
We set up campaigns, budgets, audiences and measurement, then start testing to see which messages work.
We optimise based on results
We monitor ad results, audience quality, clicks, conversions and cost, then improve campaigns consistently.
Meta Ads is not only a good-looking ad. It is part of the whole customer journey.
Facebook, Instagram and Threads ads work better when the message, audience, creative, landing page and measurement support each other. We help connect that logic into one system.
We think through the whole journey
We look at what a person sees in the ad, where they go next and what should happen after the click.
We test messages and creatives
Meta Ads depends strongly on how the message and visual speak to a person. We test different angles and offers.
We use retargeting smartly
We help create campaigns that bring back website visitors, engaged users and warmer audiences.
We measure actions, not only clicks
We track which ads and audiences bring enquiries, purchase intent or other important actions.
Who is the Meta Ads service suitable for?
Meta Ads is suitable for companies that want to reach people before the direct buying or enquiry moment, grow awareness, test offers and bring warmer audiences back to the website.
E-commerce projects
If you want to advertise products, campaigns, categories or special offers on Facebook and Instagram.
Service providers
If your service needs explanation, trust building and several touchpoints before an enquiry.
Local businesses
If you want to reach people in a specific city or region and increase visibility in your target audience.
Brands that need awareness
If people do not know your company well enough yet and you want to build a consistent presence.
Campaigns and launches
If you are launching a new service, product, offer or seasonal campaign and need attention quickly.
Building a retargeting system
If you want to bring back website visitors, engaged users or people who have not yet made a decision.
What do you get from Meta Ads cooperation?
The goal of Meta Ads is not simply more impressions or clicks. The goal is to create an advertising system that helps reach the right people, test messages and support enquiries, sales or brand growth.
Clearer understanding of the audience
You understand which people, interests and behaviours respond best to your offer.
Stronger ad messages
Ads are not based on random ideas, but on tested messages, offers and creative directions.
Tested creatives
You learn which visuals, formats and ad angles actually create attention and action.
Retargeting system
You get the opportunity to bring back people who visited your website or already interacted with your brand.
Measurable campaigns
Campaigns are connected with concrete actions: traffic, enquiries, purchases, forms or other business goals.
Better base for future growth
Meta Ads provides data about which messages and audiences can also work in other channels.
Meta Ads works when advertising speaks to a person before the direct buying moment.
In B2C and local services, it is important not only to show ads, but to test messages, offers, visuals and audiences. Meta Ads helps create repeated touchpoints that support campaigns, awareness and sales.
Sushi House & Fusion Sushi
Testing campaign messages and offers for different audiences
Connecting creatives with seasonal offers and sales logic
Using ads to grow awareness, traffic and repeated contacts
Using data to decide which messages deserve more budget
Frequently asked questions about Meta Ads
Meta Ads works best when advertising has a clear goal, suitable audience, strong creative and correctly configured measurement.
How large should the Meta Ads budget be?
A smaller test can start from around 5–10 €/day, but a more practical monthly budget is often 300–600 € or more. The exact budget depends on the goal, audience, campaign type and testing volume.
How quickly can Meta ads be launched?
A simple campaign can usually be prepared within a few working days if access, landing page, creatives and tracking are ready. Before launch, it is worth clarifying the goal, audiences and conversions.
Is Meta Ads only suitable for online stores?
No. Meta Ads is also suitable for service providers, local businesses, B2B projects and brands that need awareness, traffic or audience warming before an enquiry or purchase.
What is the difference between Meta Ads and Google Ads?
Google Ads often reaches people when they are already searching for a solution. Meta Ads helps reach people earlier: grow awareness, test messages, create interest and bring back people who already interacted with the brand.
Are creatives and ad copy included?
We can help with ad messages, copy and visual logic. If you have a designer or ready materials, we use them. If needed, we help decide which angles and formats to test.
Do you set up Meta Pixel and conversion tracking?
Yes. Meta Pixel and conversion tracking are important parts of campaigns. We can set up tracking for website visits, forms, purchases, buttons or other important actions.
What is retargeting and why is it needed?
Retargeting means showing ads to people who have already visited your website, reacted to an ad or interacted with your brand. It helps bring back a warmer audience.
Does your Facebook ads speak to the right people?
Write to us briefly about your company, offer and advertising goal. We will see whether it makes sense to start with Meta Ads setup, management, audit or improving existing campaigns.